San Benito EDC partners with Texas Heritage Independence Celebration Association (THICA)
Press Release February 27, 2019
The San Benito Economic Development Corporation is partnering with the Texas Heritage and Independence Celebration Association (THICA) to bring the Annual Texas Independence Celebration and BBQ Cook Off once again to San Benito, TX! The San Benito EDC is assisting with marketing fund to assist in the promotion of this event. This San Benito EDC is excited to be part of this collaboration effort along with its hosting organization-THICA, City of San Benito, San Benito CISD, and the Humanities of Texas.
This event is one of a few of its kind in Texas and has been held in San Benito for over 10 years. It annually attracts thousands of people from throughout the state such as Austin, San Antonio, Dallas and Houston; and also from other states such as Idaho, Ohio, Washington State, Minnesota, and Tennessee.
The San Benito EDC and other partners invite you to attend this year’s event, which attracts thousands of people into our city and potentially generate sales tax revenues that the City and the San Benito EDC may use and reinvest in the community. In addition, this great event also provides education and exposure to people of all ages about history, culture, heritage via symposium, celebration, and active participation (reenactment) of three (3) battles that represent the struggle for independence by the Republic of Texas, against the forces of Mexican General Santa Ana.
“The continued and strong partnership between the San Benito EDC, THICA, City of San Benito, San Benito CISD, and Humanities of Texas is a clear indicator of the great collaboration efforts and interest to maximize economic development opportunities for San Benito, TX” said Rebeca Castillo, EDC Executive Director. She also added that “the EDC’s Board of Directors is enthusiastic to see the continuous growth of this event and will continuously be working with the THICA and other hosting organizations so that together we may maximize the use of sales tax dollars, but also on the gradual process to make events of this nature self-sustainable.”
This year the event will quick start with a symposium on Saturday, March 2, 2019 and will be followed with its main event on Saturday, March 9, 2019, which will have great activities such as the Market Fair, Three Battle Reenactments, Food, Live Music, and BBQ Cook-Off. For more information about this event please visit the THICA website at http://www.happybirthdaytexas.com or by calling (956) 622-0046.